Spring vibes are upon us with NewJeans
April 7, 2024 – At 11:00PM (PHT), KaoJapan releases a TV-Commercial (TVC) for the rebranding of their hair product, Essential with the new concept of “Brighten Me Up!”. The TVC also features the 5-member group, NewJeans, as the advertising model of the brand.
Along with it, oricon also released the behind-the-scenes of said TVC through their YouTube Channel. Alternatively, NewJeans’ official social media accounts have it uploaded as well.
You may view the 60-second version of the TVC here:
As announced by ADOR, the music label of NewJeans under HYBE Corporation, NewJeans’ newest double single which will be released in South Korea and Japan on May 24th and June 21st respectively will have its first track be part of a commercial as its theme song. This track is Bubble Gum. Along with Bubble Gum, How Sweet and 2 more tracks are set to be released this May.
Furthermore, the second part of the double single release comprises the tracks Supernatural, Right Now, and 2 more tracks whereas Right Now will first be revealed as a theme song for another TVC in South Korea and Japan, like Bubble Gum.
This single album also marks NewJeans’ official debut in Japan.